Marketing Specialist - CRM

Location:
5501 Headquarters Dr, Plano, Texas, 75024, United States of America

Marketing Specialist – CRM Platform, Conversion, Rent-A-Center


Upbound Group (NASDAQ: UPBD) is a technology and data-driven leader in accessible financial solutions, serving millions of consumers through trusted brands including Acima®, Brigit™, and Rent-A-Center®. More than just a financial services company, we're a purpose-driven team focused on expanding financial inclusion, creating opportunity, and helping people achieve what's possible. Our mission is simple: leverage innovation, technology, and talent to build a better future and elevate financial opportunity for all.

 

In this role,  you'll help create personalized customer experiences that build lasting relationships with our customers. You'll work with a collaborative team to plan, launch, and optimize marketing campaigns across multiple channels while gaining hands-on experience with customer data, marketing technology, and retention strategies. This is an exciting opportunity for someone who is curious, eager to learn, and interested in building a career in digital marketing and customer engagement.

  

Required:

  • Bachelor’s degree in marketing, Business, Communications, Analytics, or a related field.
  • 0-2 years of experience through internships, part-time jobs, campus involvement, projects, or professional experience.
  • Strong interest in digital marketing, customer engagement, and learning how data helps create better customer experiences.
  • Excellent communication and organizational skills.
  • Ability to manage multiple priorities and work effectively in a fast-paced environment.
  • Comfortable working with data, solving problems, and learning new tools and technologies.
  • Collaborative mindset and willingness to learn from teammates across the business.
  • Strong attention to detail and commitment to delivering quality work.
  • Curiosity, initiative, and a desire to build a career in marketing technology and CRM.
  • This position is in-office (Monday through Friday) in Plano, TX.

 

Preferred:

 

  • Internship, coursework, student organization, or project experience related to marketing, communications, business, analytics, or technology.
  • Familiarity with email marketing, social media, digital marketing, or customer engagement concepts.
  • Experience using Excel, Google Sheets, or similar tools to organize and analyze information.
  • Interest in emerging technologies, including AI and marketing automation.
  • Demonstrated leadership through school, work, volunteer activities, athletics, or student organizations.

SPONSORSHIP:

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.